NEW ORLEANS (WGNO) — Taylor Swift isn’t just lighting up the Superdome; she’s stirring up the local food scene too. District Donuts Sliders Brew has rolled out nine new Swifty donuts to honor her concerts, blending music with sweet treats.
A ‘Swifty’ Twist: District Donuts Unveils Taylor-Inspired Flavors
For months, owner Chris Audler and his team have been hard at work crafting these unique creations. “Everything from the pastries’ creams, to the buttercreams to the sprinkles, we make everything in-house,” Audler shared. It’s been a labor of love, turning favorite Taylor songs into delicious donut flavors.
The process wasn’t easy. Brainstorming sessions were filled with song titles and flavor ideas. Fans suggested their top tracks, sparking creativity in the kitchen. The result? Nine distinct donuts, each a nod to a different Taylor Swift hit.
“We wanted each donut to capture the essence of her music,” Audler explained. “It’s been about blending flavors that resonate with her songs and her fans.”
Fans Embrace the Sweet Tribute
Night one of the concerts saw fans flocking to grab these limited-edition donuts. The excitement was palpable as Swifties lined up, eager to try their favorite themed treats.
Jean-Pierre Eoudreaus, an employee at District Donuts, noticed a surge in both sales and fandom. “It gets so busy, it makes your mind really want to go to a bit of a blank space. But honestly, all you can really do is just shake it off and keep moving,” he laughed. “I knew this was going to be trouble, but so far no bad blood.”
One enthusiastic fan shared her thoughts: “My favorite donut reminds me of Swift’s album, Lover. It’s awesome to enjoy Taylor Swift activities outside of the dome.”
The response has been overwhelmingly positive, with fans appreciating the creative homage to their idol.
Beyond the Donuts: Community Contributions
Taylor Swift’s influence extends beyond just tasty treats. The mania surrounding her concerts has also spurred local businesses to give back to the community. District Donuts Sliders Brew has partnered with Second Harvest to contribute to food donations, amplifying the positive impact of Swift’s visit.
Charlotte, a local supporter, remarked, “I thought it was very exciting. I am a big Taylor Swift fan, so it was fun to experience it outside of the concert.”
This collaboration highlights how popular events can drive meaningful community engagement, benefiting those in need while celebrating a global superstar.
The Sweet Business Buzz
Audler is already gearing up for the next big event in New Orleans. The buzz from tourists has been incredible, breathing new life into the local scene. “I haven’t seen anything like this in a very long time in New Orleans, so it’s pretty incredible,” he said.
The success of the Swifty donuts has set a new standard for themed food offerings. As tourism peaks with the concerts, businesses like District Donuts are finding innovative ways to attract customers and enhance their experience.
Key Highlights:
- Nine Unique Flavors: Each donut is inspired by a different Taylor Swift song.
- In-House Creations: All components are made from scratch to ensure quality.
- Community Focus: Partnerships with local charities like Second Harvest.
Donut Flavor | Inspired Song |
---|---|
Lover Glaze | Lover |
Blank Space Sprinkle | Blank Space |
Shake It Off Glaze | Shake It Off |
Fearless Frosting | Fearless |
Red Velvet | Red |
Wildest Dreams Drizzle | Wildest Dreams |
Style Sugar | Style |
Reputation Raspberry | Reputation |
Evermore Essence | Evermore |
These flavors not only delight the taste buds but also create a memorable connection between the fans and their favorite artist.
Looking Ahead: What’s Next for District Donuts
With the success of the Taylor Swift-inspired donuts, District Donuts Sliders Brew is already brainstorming their next big move. Audler is optimistic about what the future holds, anticipating more events and collaborations that celebrate pop culture and bring the community together.
“We’re excited to keep the momentum going,” he said. “There’s so much potential to create more unique experiences for our customers.”
As New Orleans continues to buzz with Taylor Swift’s presence, local businesses are finding new ways to engage and thrive, proving that a little bit of creativity can go a long way.