Sabre Corporation and Saga Travel Group have joined forces in a significant multi-year agreement aimed at transforming the senior travel market. This collaboration leverages Sabre’s extensive travel marketplace and technology solutions to enhance Saga’s offerings. The strategic move is expected to streamline operations and provide more customized travel packages for travelers over 50.
Expanding Travel Options with Sabre’s Marketplace
Sabre’s marketplace is a powerhouse, offering access to more than 400 airlines and 2 million lodging options worldwide. This vast network allows Saga Travel Group to curate personalized travel experiences for their clientele.
The integration includes:
- Hundreds of tour operators
- Rail and car rental services
- Cruise providers
This extensive selection ensures that Saga can provide a wide array of choices, catering to diverse preferences and needs.
Enhancing Technology and Partnerships
The partnership isn’t just about expanding offerings; it’s also about improving the technology backbone of Saga’s operations. Sabre’s solutions are designed to simplify and streamline workflows for Saga’s teams.
John Constable, CEO of Saga Travel Group, emphasized the importance of this transition. “Sabre has demonstrated an understanding of our business objectives and has given us the tools to support our goals,” he stated.
Seamless Integration with Existing Systems
Sabre’s collaboration with Tigerbay, Saga’s primary point-of-sale application provider, ensures a smooth transition. This strategic relationship has been pivotal in meeting Saga’s requirements and achieving significant developments in the European market.
Nisha Botevyle, Sabre’s Director for Strategic Development in EMEA, highlighted the success of this integration. “At Sabre, we were able to respond to all three of these demands successfully, and this now represents one of the most significant travel partnerships in recent years.”