In the world of wellness trends, IV vitamin infusions are turning heads. From athletes looking to recover faster to professionals seeking a mid-week energy boost, these treatments are making their mark. Hydration Station IV Lounge, a cozy spot dedicated to intravenous hydration and vitamin therapy, is embracing this growing demand with a personalized approach.
A New Way to Recharge
The concept is simple yet effective: administer vitamins and minerals directly into the bloodstream for quicker absorption and more immediate results. Stacy Kenitzer, a registered nurse and owner of Hydration Station, breaks it down:
“We take a bag of normal saline and add vitamins tailored to each client’s needs,” Kenitzer says. For those short on time or squeamish about needles, vitamin injections offer a quicker alternative. “The whole process, from arrival to departure, takes about an hour.”
Customized Care for Every Client
Hydration Station IV Lounge offers an array of options to suit various wellness goals. Clients can choose from eight infusion blends and a range of vitamins, including B complex, B-12, vitamin C, calcium, and magnesium. Each treatment is carefully geared toward individual needs, Kenitzer explains.
“Whether someone wants to boost their immune system, recover from a long weekend, or simply feel more energized, we have something for everyone,” she says.
A Vision Born from Personal Experience
Kenitzer’s inspiration for the lounge came from her own search for IV therapy. “I was looking for somewhere to go because I wanted an infusion,” she recalls. Her experiences with oxygen bars and med spas highlighted a gap in the market for a more accessible, dedicated service. That realization led to the opening of Hydration Station two and a half years ago.
But starting a business isn’t without hurdles. Beyond the challenges of being a new player in a competitive market, external factors have tested the lounge’s resilience—most notably, the aftermath of Hurricane Helene.
Battling Supply Chain Challenges
A national shortage of IV fluids has complicated operations for businesses like Hydration Station. Hospitals, understandably, are given priority access to these supplies in times of crisis. “It’s been really difficult to get IV fluids,” Kenitzer admits. Despite these obstacles, her team is committed to delivering high-quality care.
The Growing Popularity of IV Therapy
The rise of IV lounges isn’t just a passing fad. Advocates argue that the treatments provide benefits that oral supplements can’t match. Vitamins and minerals bypass the digestive system, allowing for nearly 100% absorption. While skeptics question the necessity of such interventions for people without diagnosed deficiencies, the demand continues to grow.
What’s on the Menu?
Clients at Hydration Station can select from a variety of treatments aimed at specific goals:
- Immune Boost: Packed with vitamin C and zinc to fortify the body’s defenses.
- Energy Recharge: A blend of B vitamins designed to combat fatigue.
- Detox and Refresh: Combines antioxidants and hydration to help flush out toxins.
- Recovery Drip: Tailored for post-workout muscle recovery or a quick remedy for a hangover.
Kenitzer emphasizes the importance of creating a welcoming and relaxing environment. “We want our clients to feel cared for and leave feeling better than when they walked in.”
A Wellness Trend Here to Stay
Despite challenges, Kenitzer remains optimistic about the future of IV therapy. “People are becoming more proactive about their health,” she says. With wellness culture increasingly emphasizing prevention over treatment, the Hydration Station IV Lounge is well-positioned to thrive.
As the lounge continues to navigate supply chain issues and a competitive market, its focus remains clear: providing effective, personalized care in a warm, supportive setting.
