With the holiday shopping season in full swing, the Better Business Bureau (BBB) in Springfield is alerting consumers to a rise in online shopping scams. The agency is urging shoppers to be cautious, especially with deals that seem too good to be true, often originating from businesses within Missouri. Pamela Hernandez, the regional director, warns that vigilance is the best defense against fraudulent sellers who use sophisticated tactics to trick buyers out of their money.
Watch for These Major Red Flags
Scammers often create a sense of urgency with deep discounts on popular products. The Springfield BBB warns that if a deal seems unbelievable, it likely is. One of the most significant warning signs is the payment method a seller accepts.
Fraudulent websites frequently limit payment options to methods that are untraceable and offer no buyer protection.
“Legitimate businesses typically offer multiple payment options, including credit cards and secure online payment systems,” explained Pamela Hernandez. She emphasized that sellers pushing for specific, non-traditional payment methods should be avoided.
Be particularly careful if a seller asks for payment through:
- Peer-to-peer payment apps (like Venmo or Cash App)
- Wire transfers
- Gift cards
These methods are like sending cash, and once the money is gone, it is nearly impossible to get back. A heavy reliance on these options is a clear indicator of a potential scam.
How to Check if a Shopping Website is Safe
Before entering any personal or payment information, take a few moments to inspect the website. A few simple checks can save you from financial loss and frustration.
First, look at the website’s address in your browser. Ensure the URL begins with “HTTPS,” not just “HTTP,” and that there is a small lock icon next to it. This indicates the connection is secure and your data is encrypted.
A legitimate business will also provide clear and functional contact information. Scour the website for a physical address and a working phone number. If this information is missing or seems fake, it is best to shop elsewhere. Scammers often create websites that mimic well-known retailers, so check for misspellings in the domain name or a poorly designed site.
Online Scams are a Growing Threat to Shoppers
The risk of falling for an online shopping scam is very real. Data from the BBB highlights just how common these fraudulent activities have become, especially during peak shopping periods.
A 2023 BBB report identified online purchase scams as one of the riskiest types of scams consumers face. The report provides a clear picture of the landscape, showing where these scams rank compared to others.
| Scam Type | Risk Level | Reports Received |
|---|---|---|
| Online Purchase Scams | High | 15,000 |
| Phishing Scams | Medium | 10,500 |
| Investment Scams | Low | 5,200 |
These statistics show that thousands of consumers report losing money to fake online stores every year. This data reinforces the BBB’s message that shoppers must remain alert.
Local Missouri Businesses Under Investigation
The BBB’s warning has a specific local focus, as several Missouri-based businesses have been flagged for questionable practices. These operations often use social media advertising to reach a large audience quickly, promoting fake deals to attract unsuspecting buyers.
Local authorities are working with the BBB to monitor these businesses and take action. Consumer reports are a critical part of this effort. The BBB urges anyone who encounters a suspicious website or social media ad to report it immediately. This helps authorities track down scammers and prevent others from becoming victims.
“Awareness is our first line of defense against scammers,” Hernandez stated, encouraging the community to share information about safe online shopping practices with friends and family.
Frequently Asked Questions about Online Shopping Scams
What is the biggest red flag for an online shopping scam?
A major red flag is when a seller only accepts untraceable payment methods like gift cards, wire transfers, or peer-to-peer apps. Legitimate retailers offer secure options like credit cards, which provide buyer protection.
How can I verify if an online store is legitimate?
Check for a secure URL starting with “HTTPS” and a lock icon. Look for a physical address and a working phone number. You should also search for online reviews and check the business’s rating on the BBB website.
What should I do if I think I’ve been scammed?
If you paid with a credit or debit card, contact your bank or card issuer immediately to report the fraud and dispute the charge. You should also report the scam to the BBB Scam Tracker and the Federal Trade Commission (FTC).
Are deep discounts always a sign of a scam?
Not always, but you should be extremely cautious. If a price seems too good to be true for a popular or hard-to-find item, it is very likely a scam designed to lure you in. Compare prices with trusted retailers first.
Why do scammers use social media ads?
Scammers use social media because it allows them to reach a large number of people for a low cost. They can create convincing ads that mimic legitimate brands and target users based on their interests, making the scam more effective.
