Lawry’s The Prime Rib, a Beverly Hills legend since 1938, has opened its second China location in Shenzhen. Perched 51 floors high in the St. Regis Hotel, the new steakhouse brings its iconic slow-roasted prime rib and old Hollywood glamour to the city’s bustling Qianhai district. It offers a unique, elevated dining experience that merges nearly a century of tradition with Shenzhen’s modern, innovative spirit, creating an instant buzz among food lovers.
From Hollywood’s Golden Age to Shenzhen’s Skyline
The journey from Beverly Hills to Qianhai is a significant one. Lawry’s chose Shenzhen’s fast-growing financial and tech hub for its new home, a strategic move to cater to a clientele that values both quality and ambition.
The Shenzhen outpost is only the second Lawry’s in China, following the successful Shanghai location. This expansion shows the brand’s confidence in the region’s appetite for luxury dining and classic American cuisine.
Founded by Lawrence L. Frank and Walter Van de Kamp in 1938, the restaurant was built on a simple idea: perfect the prime rib. That dedication to a single, iconic dish remains the heart of the brand’s identity, now served with a panoramic view of a futuristic city.
A Design that Tells a Story
The restaurant’s interior is a masterpiece crafted by renowned designer André Fu. His “Tale of Two Cities” concept beautifully blends different cultural aesthetics into a cohesive and stunning space.
Guests will notice elements inspired by the 1904 St. Regis in New York, modern Shenzhen, and even the warmth of old Southeast Asia. It is a rich tapestry of styles that feels both sophisticated and welcoming at the same time.
The atmosphere is designed to be luxurious without feeling intimidating. The blend of American jazz romance with Lingnan elegance creates a unique environment where every corner tells a part of a global story, making the dining experience truly immersive.
What to Expect on the 51st Floor
Unsurprisingly, the main attraction is the prime rib. Each cut is slow-roasted for hours at a low temperature to ensure it is tender, juicy, and full of flavor. This is not fast food; it is patience served on a plate.
The presentation is just as important as the preparation. The prime rib is famously carved tableside from a gleaming silver cart, a tradition that adds a touch of theater to the meal. But the experience doesn’t stop there.
Diners can expect a complete and classic meal. Here are some of the key highlights of the Lawry’s Shenzhen experience:
- Signature Prime Rib: Slow-roasted to perfection and carved right at your table.
- Classic Sides: Served with traditional accompaniments like fluffy Yorkshire pudding and freshly made horseradish cream.
- Breathtaking Views: The location on the 51st floor offers stunning skyline views, turning every meal into a special occasion.
- Curated Atmosphere: A perfect balance of American charm and Eastern elegance enhances the entire meal.
A New Chapter attracting Instant Fans
The opening has already generated significant excitement in Shenzhen. Reservations are reportedly filling up quickly as word spreads about this unique dining destination.
Early guests are praising the combination of wow-worthy views and classic, old-school service. Many diners feel transported to another time, specifically 1938 Beverly Hills, when the carving cart arrives and the aroma of the roast fills the air.
Lawry’s entry into Shenzhen is more than just a business decision; it’s a sign that heritage brands can thrive in fast-paced, modern cities. By staying true to its roots while embracing a new cultural context, Lawry’s is proving that a classic recipe for success never goes out of style.