Struggling to define your personal style in a world of endless trends? You are not alone. New York stylist Allison Borstein introduced the ‘Three-Word Method’ on TikTok, a simple yet powerful trick to help you discover your unique aesthetic. This method helps you build a wardrobe you love by choosing three simple adjectives that act as your personal style guide, making shopping and dressing yourself easier and more intentional.
What is the Three-Word Method and Why is it so Popular?
The Three-Word Method is a straightforward approach to personal style. It involves selecting three adjectives to describe how you want to look and feel in your clothes. This concept, created by stylist Allison Borstein, has gained massive popularity online because it cuts through the confusion of fast-changing fashion trends.
It gives people a simple, personalized framework to follow. Instead of blindly following trends, you have a personal filter. This method empowers you to make more conscious decisions, whether you’re cleaning out your closet or considering a new purchase. The goal is to build a cohesive wardrobe that truly reflects who you are, or who you want to be.
The beauty of the method is its simplicity and flexibility. It works for everyone, from fashion beginners to seasoned enthusiasts. It’s not about strict rules but about creating a guiding principle that makes fashion fun and personal again.
Step 1 – Finding Your First Two Words in Your Closet
The first part of this journey begins with what you already own and wear. The goal is to identify the core of your current style. This isn’t about the fancy dress you wore once, but the items you reach for week after week.
To get started, follow these simple steps:
- Go to your closet and pull out 5 to 10 of your most-worn items. Be honest with yourself about what you actually wear.
- Lay these pieces out and look for common threads. Are they mostly neutral colors? Do you prefer a certain fit, like oversized or tailored?
- Think about the fabrics and textures. Do you gravitate towards comfortable cotton, sleek silk, or durable denim?
- Based on these observations, start jotting down some adjectives. Words like ‘comfortable,’ ‘minimal,’ ‘tailored,’ or ‘classic’ might come to mind.
These first two words should be an honest reflection of your current, day-to-day style. They are the foundation upon which you will build.
Step 2 – Choosing Your Aspirational Third Word
This is where you get to dream a little. The third word is your “aspirational” word. It represents the direction you want to take your style in the future. It’s the element you want to add to your look, whether it’s more polish, playfulness, or edge.
To find this word, look for inspiration. Browse Pinterest or Instagram and save images of outfits you love. Look at style icons, designers, or influencers whose aesthetic you admire. Ask yourself what it is about their style that you find so appealing. Is it their chic confidence, their bohemian freedom, or their avant-garde creativity?
Your third word acts as a north star for your style evolution. It will guide you toward new pieces that elevate your existing wardrobe without completely overhauling it. If you’re stuck, creating a small mood board with your favorite saved outfits can help you see a unifying theme.
Here are some examples of how the three words can combine to create a unique style:
| Word 1 (Current) | Word 2 (Current) | Word 3 (Aspirational) | Resulting Style DNA |
|---|---|---|---|
| Relaxed | Neutral | Polished | An effortless but sharp look perfect for a creative office. |
| Vintage | Feminine | Edgy | A style that mixes classic floral dresses with a leather jacket. |
| Classic | Comfortable | Bold | Timeless basics paired with statement accessories or bright colors. |
How to Use Your Three Words for Smarter Shopping
Once you have your three words, they become your most powerful tool for building a better wardrobe. They act as a checklist every time you shop, helping you move past the fleeting temptation of trends and impulse buys.
When you’re considering a new item, simply ask yourself, “Does this piece align with my three words?” For example, if your words are ‘classic,’ ‘comfortable,’ and ‘bold,’ that trendy but restrictive top might not be the best choice. However, a well-made blazer in a vibrant color would be a perfect fit.
This simple question helps you stay focused and intentional. Over time, you’ll find that your closet is filled with pieces you genuinely love and wear.
- It reduces impulse purchases. You are less likely to buy something just because it’s on sale or trending if it doesn’t match your style DNA.
- It creates a more cohesive wardrobe. When all your pieces align with your words, it becomes much easier to mix and match them into different outfits.
- It makes getting dressed faster. With a closet full of clothes that truly feel like ‘you,’ daily outfit decisions become less stressful and more enjoyable.
This mindful approach not only improves your style but can also be better for your wallet and the environment by promoting more sustainable shopping habits.
The Method is Not Set in Stone – Evolving Your Style
Personal style is not static; it’s a living, breathing part of who you are. It naturally changes as you move through different phases of life, change jobs, or discover new interests. The Three-Word Method is designed to be flexible and grow with you.
Don’t feel like your chosen words are a permanent tattoo. It’s healthy to revisit them every so often, perhaps once or twice a year, or whenever you feel a shift in your personal taste.
Maybe you start a new corporate job and your ‘boho’ and ‘casual’ words no longer feel right. You might swap them for ‘tailored’ and ‘sophisticated’ while keeping your third aspirational word. The method is a tool for self-expression, not a rigid set of rules.
The key is to remain authentic to who you are in the present moment. Allowing your words to evolve ensures that your style continues to be an accurate and inspiring reflection of you.
Real-World Example – Putting it all Together
To see how this works in practice, let’s look at the example from the article’s author, who defined her style as ‘effortless,’ ‘glamorous,’ and ‘chic.’ This combination perfectly illustrates how different words can come together to create a multi-faceted and personal look.
Her first word, ‘effortless,’ represents her daily wardrobe of comfortable, easy-to-wear pieces like baggy jeans and simple tops. It’s her foundational style.
The second word, ‘glamorous,’ comes into play for evening events or special occasions. This is where she might choose a floor-length dress or more dramatic accessories, showing a different side of her personality.
Her third, aspirational word, ‘chic,’ is inspired by French style icons. This word guides her when she’s looking for new pieces, pushing her to choose items that are timeless and elegantly simple. By combining these three words, she has created a clear, versatile, and authentic personal style.
Frequently Asked Questions about the Three-Word Method
What if I can’t think of three words?
Start with just one or two. Look through your saved photos on Pinterest or Instagram for patterns. You can also ask a stylish and trusted friend how they would describe your look. The process is about discovery, so don’t rush it.
Do my three words have to be common style adjectives?
Not at all! Your words should be meaningful to you. They can be anything from ‘architectural’ or ‘romantic’ to ‘powerful’ or ‘sun-drenched.’ The more personal they are, the more effective they will be as a guide.
How often should I review my three words?
A good rule of thumb is to check in with your words every six months or at the start of a new season. You should also revisit them anytime you experience a major life change, like starting a new job or moving to a new city.
Can this method help me save money?
Absolutely. By providing a clear filter for your shopping decisions, the Three-Word Method helps you avoid buying items that don’t truly fit your personal style. This leads to fewer regrets, less wardrobe waste, and more money in your pocket.
What if two of my words seem to contradict each other?
That’s often where the most interesting personal style comes from! A combination like ‘minimal’ and ‘playful’ or ‘classic’ and ‘edgy’ can lead to a really unique and dynamic look. These contrasts are what make your style truly your own.
